🔥 Now in beta — five tools live

The tools your managers
were never given.

Built on 30 years of leadership research. Powered by AI. Ready when you need them.

Give feedback that people actually act on. Delegate with the right level of freedom. Set goals your team commits to rather than tolerates. Run meetings that end with clarity and actions. Have the development conversations most managers put off until it's too late.

Most managers have been through the training. They know the frameworks. What they've never had is a practical tool that works in the moment — before a difficult conversation, not after it.
Try Delegate Ignite free → See all five tools
30%
of managers believe they delegate well — and of those, only a third are considered effective by the people they manage
LeadershipIQ
33%
more revenue generated by CEOs who excel at delegation compared to those who don't
Gallup
70%
of professionals have left jobs citing lack of growth — often caused by managers who hold on to high-impact tasks
McKinsey
21%
more productive are teams with high autonomy — the direct result of a manager who delegates and develops well
Harvard Business Review

How it works

Your management brief.
Ready before you walk in.

Each tool handles one of the conversations managers find hardest. You describe the situation. The tool thinks with you and gives you everything you need.

01
Describe the situation
Tell the tool who you're managing and what you're trying to achieve. Type it or speak it.
02
The tool thinks with you
If your goal is too vague, it pushes back. It assesses skill and confidence. It asks the right questions first.
03
Get two outputs
Something to share with your team member — and coaching notes that develop your own management practice.
04
Follow through
Cadence advice, calendar reminders, and follow-up notes keep the conversation alive after the meeting ends.

The differentiator

Every tool produces two things.

This is what separates Management Ignition from every generic AI writing tool. It develops the manager, not just the output.

01

For your team member

A clear, professional output they can read, act on, and refer back to. A briefing note, feedback document, goal statement, development summary, or actions list — ready to share directly.

02

Coaching notes for you

How to approach the conversation. How to pitch the right level of challenge and support. What to watch for. How to close with commitment rather than compliance. You grow as a manager, every time.

The suite

Five tools. One co-pilot.

Delegate Ignite
Intelligent Delegation
Live — free to try
Delegate with clarity and confidence. The right level of freedom for this task and this person, every time.
Describe the task and the person. The tool assesses their skill and confidence, recommends the right level of freedom, sharpens your goal if it needs tightening, and generates everything you need for a proper delegation conversation.
For your team member
Briefing note with the goal, their freedom level, resources and review date
Coaching notes for you
How to pitch the challenge, how much support to offer, what to watch for
Try Delegate Ignite →
Feedback Ignite
Intelligent Feedback
Live — free to try
Turn rough notes into feedback that people actually act on.
Describe what you've seen — what's working and what needs to change. Choose your style. The tool turns your rough notes into structured, clear, human feedback. If your notes are too vague, it asks the right questions first.
For your team member
Structured feedback note in your chosen tone — Empathetic or Direct — with an invitation to discuss next steps
Coaching notes for you
How to open the conversation, hold the difficult moment, and close with commitment
Try Feedback Ignite →
Goal Ignite
Intelligent Goal-Setting
Live — free to try
Set goals that are clear enough to commit to — not just tolerate.
Describe what you want to achieve and who it's for. The tool sharpens the goal, connects it to the person's development, and builds in the review points and accountability that most goal-setting conversations skip.
For your team member
Clear goal statement with milestones, review points, and [space for collaborative completion]
Coaching notes for you
How to build genuine commitment, handle pushback, and keep the goal alive beyond the meeting
Try Goal Ignite →
Coach Ignite
Intelligent Coaching
Live — free to try
Prepare for the development conversation. Build the relationship that makes honest conversations normal.
Describe the person, their situation, and what you're trying to help them achieve. The tool builds a GROW-structured coaching brief, a conversation guide, and a development tracking thread — so the conversation has structure without feeling scripted.
For your team member
Development summary to share after the session — with [gaps for their own words]
Coaching notes for you
GROW conversation guide — how to ask rather than tell, stretch without overloading
Try Coach Ignite →
Meeting Ignite
Intelligent Meetings
Live — free to try
Run meetings that end with clarity and actions — every time.
Describe what needs to be achieved. The tool builds the agenda, helps you facilitate, captures actions, assigns owners, and sends the follow-up. Two stages: Prepare before the meeting, and Close after it. The time your team already spends together starts producing results.
For your team
Timed agenda to share in advance, actions summary with owners and deadlines, follow-up note
Coaching notes for you
Facilitation guide — how to draw out quiet voices, manage the person who dominates, close with clarity
Try Meeting Ignite →
"
The best thing a manager can do for their team is to become gradually less necessary to it.
Jim Harvey — The Message Business

The thinking behind it

30 years of research.
Built for the moment you need it.

The frameworks behind every tool in this suite were developed and refined over more than three decades of working with leaders, managers, and teams across sectors and seniority levels.

This is not generic advice from a management textbook. Every framework has been tested in real organisations and refined through real management situations — then built into tools designed to be used at the point of need, not read once and forgotten.

10-level delegation freedom framework 9-step delegation process Vygotsky Support/Challenge model GROW coaching structure Three meeting facilitation modes NLP outcome thinking

Jim Harvey is the founder of The Message Business and the author of the frameworks behind Management Ignition. He has spent three decades working with leaders on the skills that determine whether a team performs — how they communicate, how they develop people, and how they manage the conversations most managers avoid.

themessagebusiness.com →

Beta programme

You're building this with us.

These tools are live because real managers told us what they needed. Your experience is shaping what gets built next. We have one ask — after you've used a tool, tell us what worked, what didn't, and what's missing.

Does the output feel useful in a real management situation — or does it feel like a template?
Does the language sound human and specific, or generic?
Is there a step in the process that feels clunky or unclear?
What would make you use this every week without thinking about it?
Share your feedback →